Only winning counts!’ ‘You’ve got to be No. 1!’ ‘Aim for the top spot, don’t settle for anything less!’ These phrases, and many more that seem to tell us what success means resound throughout our lives from the classroom to the boardroom and beyond.

Only winning counts!’ ‘You’ve got to be No. 1!’ ‘Aim for the top spot, don’t settle for anything less!’ These phrases, and many more that seem to tell us what success means resound throughout our lives from the classroom to the boardroom and beyond.